On 27 October 2025, the 138th Chinese Export-Import Fair (HKM) took place over a period of five days. The show was held in three sessions, with a total of approximately 1.55 million square metres of space, a total of 74,000 places and over 31,000 places, all of which are at an all-time high.
This meeting will focus on the frontier areas of smart manufacturing, new energy and healthy green, and will highlight the innovations and cutting-edge technologies of the relevant industries.One of the high-profile enterprises in the new construction materials exhibition was the DECNO Group subsidiary, Ishi Jia Jia De Cano Decoration Materials Ltd., which featured prominently at the exhibition, thanks to its green and green building materials products and its leading intellectual manufacturing power.
Market restructuring, product breakdown.
Against the background of the current deep re-engineering of the global construction-market landscape, green, functional integration and aesthetic value-added surface decorative materials are rapidly emerging as new engines of industrial growth. During this meeting, Decano focused on core products such as SPC slurry floors, water-resistant reinforced floors, velvet saloon walls and mini-scrabble floors, which fit in with current market demand and build an integrated decoration solution with both technical depth and aesthetic width.
It's a good story.
At this conference, Decano not only achieved a match-to-order breakthrough for customers, but also achieved significant results in the dimensions of brand impact, product innovation, digital marketing and so forth, systematically demonstrating its combined power in the area of new building materials, from production to global marketing.
1. The influence of brands is officially recognized. This authoritative endorsement by De Cano of the official media front page with the Green New Crystal Floor won-to-go-public media highlighted the company ' s innovative leadership in the area of green building materials and greatly enhanced the brand ' s credibility and visibility among global buyers.
2. Product innovation has gained global visibility. The Grout Tech SPC Tile successfully featured in a wide-ranging series of new product release events, giving a live talk to the world's guest community to showcase its leading “sew technology” and stable physical performance, reflecting the strong ability of DeCano to develop and develop in a demand-driven market and to quickly transform technology into a competitive advantage.
3. Professional certification of digital marketing capacity. Decano’s Minister for Markets, Lee Byung-chul, has been awarded the title “Experator of the Wide Exchange Online Platform” by the High-Range Organizing Committee, marking Decano’s leading industry in the digital transformation and exploration of new foreign trade models, giving a strong impetus to a global marketing system that integrates off-line and off-line.
4. With a combination of power, the décano exhibit has gathered. The product's influence covers five continents around the world, attracting people from the United States, Russia, Saudi Arabia, Australia, Canada, Argentina, etc.82Professional buyers from each country and region come to negotiate. According to statistics, clients received during the fairOver 400 batchesThe daily average is almost 100 people. It's worth noting that the share of new clientsUp to 84%.The strong attractiveness of our products on the international market is well documented; Sixteen per cent were long-standing partners invited to witness the new product, further demonstrating the continuing and expanding cooperation sticky and trust base of DeCano in global channels.
I'll build the future. Green first.
The concept of DECNO Group, which has always made “green manufacturing” a central strategy for enterprise development, is deeply embedded in every link from the selection of raw materials to the regulation of production. Through the introduction of active carbon filtering systems, the efficient clean-up of waste gases, the promotion of dust recycling through the use of wind turbines, and the use of energy-efficient air pressure units to reduce the noise and low-carbon operation of production processes, we have systematized a technology-driven green industrial chain.
In the future, DECNO will continue to adhere to the concept of “sustainable development” by increasing research and development inputs in such areas as cleaner production and energy efficiency and carbon reduction, and promoting the iterative upgrading of new construction products on environmental performance and health standards. We are committed to providing, in a sustainable manner, safer and healthier green building materials products for the global market and to building a better future for people living in harmony with nature.